The Official Podcast of the Navy SEAL Foundation and an IRONCLAD Original. Hosted by Chris Irwin, a retired SEAL and the Foundation’s Communications Director, On the X explores the latest expertise in mental health, physical fitness, nutrition, sleep, relationships, education, business, and more. Every week, Chris speaks with a thought leader at the forefront of their respective field, including renowned scientists, world-class practitioners, bestselling authors, and elite athletes. This is first-hand knowledge at the very center of topics that can change your life. This is On the X.
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The Official Podcast of the Navy SEAL Foundation and an IRONCLAD Original. Hosted by Chris Irwin, a retired SEAL and the Foundation’s Communications Director, On the X explores the latest expertise in mental health, physical fitness, nutrition, sleep, relationships, education, business, and more. Every week, Chris speaks with a thought leader at the forefront of their respective field, including renowned scientists, world-class practitioners, bestselling authors, and elite athletes. This is first-hand knowledge at the very center of topics that can change your life. This is On the X.
How Sorinex Grew from a Family Business to a Leader in Strength Training and Performance Culture (with Bert Sorin)
On the X
1 hour 8 minutes
3 months ago
How Sorinex Grew from a Family Business to a Leader in Strength Training and Performance Culture (with Bert Sorin)
On this episode, Chris Irwin sits down with Bert Sorin, former Division I All-American track and field athlete and President of Sorinex, to talk about the evolution of the family-run company that helped shape the modern strength equipment industry.
Bert shares how his father, Richard Sorin, founded Sorenex with a focus on innovation and community, and how Bert’s athletic background and leadership pushed the company to new heights. They discuss the challenges of building a business, the impact of patented designs, and Sorinex’s ongoing mission to serve universities, pro teams, and the military.
On the X is an IRONCLAD Original
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On the X
The Official Podcast of the Navy SEAL Foundation and an IRONCLAD Original. Hosted by Chris Irwin, a retired SEAL and the Foundation’s Communications Director, On the X explores the latest expertise in mental health, physical fitness, nutrition, sleep, relationships, education, business, and more. Every week, Chris speaks with a thought leader at the forefront of their respective field, including renowned scientists, world-class practitioners, bestselling authors, and elite athletes. This is first-hand knowledge at the very center of topics that can change your life. This is On the X.
