
Kristina is a Tech Lead and front-end engineer who’s passionate about building meaningful, inclusive digital experiences.
Over the past few years, she has worked on large-scale projects like HESTA’s digital transformation, helping shape tools that support real people in managing their financial futures. She cares deeply about user experience, clean code, and team culture — and she aims to bring heart into everything she does.
Quote from Kristina: “I’m still learning, still growing, and always trying to build things that matter — with people who care.”
Episode Summary:
In this uplifting episode of On The Mic WIT Shaz, Shaz chats with Kristina Brencheva, a Technical Lead at AKQA, whose career journey has taken her from a small Siberian town to leading digital innovation in Melbourne.
Kristina opens up about courage, mindset, leadership, and what it really means to build with heart — from learning English as a second language to becoming a finalist in the Women Leading Tech Awards.
Together, Shaz and Kristina unpack the magic that happens when you back yourself, trust your gut, and choose workplaces that align with your values. They dive deep into authentic leadership, handling imposter syndrome, protecting your peace, and the power of never settling for less.
In This Episode:
● How Kristina went from a junior developer in Russia to a tech lead in Australia
● The mindset shift that turned “I can’t” into “I can do everything”
● Why leaders must create cultures of empathy, learning, and experimentation
● What it means to “build digital experiences with heart”
● How to stop comparing yourself to others and focus on your own growth
● The role of boundaries, mindset, and kindness in leadership
● Why being “comfortable with being uncomfortable” is the true superpower
Quote of the Episode:
💬 “Once you set it in your mind, it’s already half done.”
Takeaway for Listeners:
If you’ve been waiting for a sign to step up, lead, or make your next big move — this is it.
Get in touch with Kristina:
LinkedIn: linkedin.com/in/kristina-brencheva-52018a195
Where to find me:
Website: Sharon (Shaz) Daly www.techtoexec.com.au
LinkedIn: Sharon (Shaz) Daly https://www.linkedin.com/in/sharon-daly/
Instagram: @techtoexec https://www.instagram.com/techtoexec/
Facebook: TechtoExec https://www.facebook.com/techtoexec/
Book a FREE Career Clarity Call to join the movement
https://coach.techtoexec.com.au/sharon-daly/free-career-clarity-call