On the Books is a podcast for the accounting community presented by Intuit. In each episode, we’ll explore topics that are shaping the world of accounting— and your career within it.
We’re going beyond software and product features. We’re delving into the trends and changes reshaping the accounting landscape.
Whether you’re a seasoned professional, a new entry to the field, or a student learning more about “why” accounting, join us to gain valuable insights from industry leaders and hear the stories of firms that are redefining the future.
We’ll also bring you exclusive interviews with Intuit’s top leaders so you can hear their vision for what’s coming for you from us.
All content for On The Books is the property of Intuit and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
On the Books is a podcast for the accounting community presented by Intuit. In each episode, we’ll explore topics that are shaping the world of accounting— and your career within it.
We’re going beyond software and product features. We’re delving into the trends and changes reshaping the accounting landscape.
Whether you’re a seasoned professional, a new entry to the field, or a student learning more about “why” accounting, join us to gain valuable insights from industry leaders and hear the stories of firms that are redefining the future.
We’ll also bring you exclusive interviews with Intuit’s top leaders so you can hear their vision for what’s coming for you from us.
Intuit receives over 15,000 pieces of feedback specifically from accountants every year. What in the world do we do with it all? In this episode of 'On the Books,' Ted Callahan and Jessica McCracken are joined by Karla Uribe, Director of Accountant Product at Intuit,, to delve into the essential role of accountant feedback in product development. Karla shares how her team collects and prioritizes feedback, ranging from strategic insights to specific usability concerns, to guide the product roadmap. The conversation underscores the iterative process of product development and the role of Minimum Viable Products (MVPs) to ensure the product meets the needs of the accounting community. Karla also highlights the importance of deep customer empathy and the strong partnership between Intuit and the accounting community.For full show notes, visit firmofthefuture.com
On The Books
On the Books is a podcast for the accounting community presented by Intuit. In each episode, we’ll explore topics that are shaping the world of accounting— and your career within it.
We’re going beyond software and product features. We’re delving into the trends and changes reshaping the accounting landscape.
Whether you’re a seasoned professional, a new entry to the field, or a student learning more about “why” accounting, join us to gain valuable insights from industry leaders and hear the stories of firms that are redefining the future.
We’ll also bring you exclusive interviews with Intuit’s top leaders so you can hear their vision for what’s coming for you from us.
