
X, formerly Twitter, reported $707 million in Q2 revenue — down from last quarter and propped up by internal payments from xAI. With users slipping below 215M daily and advertisers retreating, is X still an ad platform, or simply a data pipeline for AI? On Message explores what this shift means for mobile and digital players. Let us know and share your opinions at +44 7770 1962 27 send us SMS, RCS, Viber or WhatsApp and stay ON MESSAGE.