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World-leading experts teach you how to build scalable, personalisation-ready, omnichannel strategies and solutions on the OmnichannelX podcast.
Ep. 25 – Strategic content design for people and machines w/ Are Halland
Omnichannel by OmnichannelX
38 minutes 41 seconds
2 years ago
Ep. 25 – Strategic content design for people and machines w/ Are Halland
In this episode, Noz Urbina and Are Halland explore the application of content models in the digital landscape, focusing on practical strategies for flexible, personalized, and omnichannel content solutions.
What you will learn:
The value and challenges of adopting AI for the pharmaceutical industry
The concept and methodology of the core model for content design
How to prioritize user needs and business objectives in content creation
The impact of content design on user engagement and business outcomes
Techniques for channel-agnostic content development and distribution
Omnichannel by OmnichannelX
World-leading experts teach you how to build scalable, personalisation-ready, omnichannel strategies and solutions on the OmnichannelX podcast.
