OMD RedTalks focuses on a culture of curiosity. Podcast discussions explore what's next, what's now, and what's orbital to all things marketing and media. The goal of this podcast is to inspire our clients and teams, and give them a vision into what could be the future of media and marketing. Hosted by Justin Simon.
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OMD RedTalks focuses on a culture of curiosity. Podcast discussions explore what's next, what's now, and what's orbital to all things marketing and media. The goal of this podcast is to inspire our clients and teams, and give them a vision into what could be the future of media and marketing. Hosted by Justin Simon.
Talk #16: Game Changers: How Women’s Sports Are Reshaping Media & Marketing
OMD RedTalks
40 minutes 5 seconds
7 months ago
Talk #16: Game Changers: How Women’s Sports Are Reshaping Media & Marketing
Women’s sports are booming—not just in popularity, but as a smart business opportunity. Yet, major gaps remain in media coverage, marketing, and brand investment.
We sat down with Haley Rosen, Founder & CEO of Just Women’s Sports, and Kristen Gray, Managing Director of Optimum Sports, to break down how brands can tap into this momentum, what’s working, and why real investment is driving real returns.
OMD RedTalks
OMD RedTalks focuses on a culture of curiosity. Podcast discussions explore what's next, what's now, and what's orbital to all things marketing and media. The goal of this podcast is to inspire our clients and teams, and give them a vision into what could be the future of media and marketing. Hosted by Justin Simon.
