#3 No Investors, No Ad spend, Just a Love for Matcha: Louisa Birkhahn on Building Matcha Union Her Way

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Oh! She Can Drive

Hourea

17 episodes

3 days ago

Oh! She Can Drive is a podcast celebrating women building bold businesses & lives — the ones taking the wheel of their lives unapologetically. Hosted by Hourea, each episode is an unfiltered conversation with a woman who's driving change in her industry, her community, and her own story. No clickbait. No polished PR narratives. Just real talk about dreams, purpose, identity — and what it really takes to carve your own lane. New episodes every Tuesday. Buckle up. ❤️ Like what you hear? Follow us for more! Instagram: @ohshecandrive

Personal Journals

Society & Culture

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All content for Oh! She Can Drive is the property of Hourea and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Personal Journals

Society & Culture

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#3 No Investors, No Ad spend, Just a Love for Matcha: Louisa Birkhahn on Building Matcha Union Her Way

Oh! She Can Drive

35 minutes 33 seconds

6 months ago

#3 No Investors, No Ad spend, Just a Love for Matcha: Louisa Birkhahn on Building Matcha Union Her Way

Bootstrapped & Brewing!

If you’ve ever felt the pull to start something of your own—with heart, hustle, and a deep belief in the product—this one’s for you.

We talk bootstrapping, solo-founding, and the quiet power of growing a product-first business in a world obsessed with scale. Louisa opens up about sourcing from Japan, selling out of her first batches, and the hormonal and focus-boosting benefits that helped convert even the most skeptical coffee drinkers.

In this episode of Oh! She Can Drive, Louisa shares how she went from launching a Parisian café in Shanghai to building one of the UK’s most beloved matcha brands—without investors, ad spend, or a co-founder.

🍵 Curious to try?

Get 20% off your first Matcha Union order - with 'SHECANDRIVE' : ⁠matchaunion.com⁠

📲 Follow Matcha Union: @matchaunion on Instagram & TikTok @matchaunion

❤️ Like what you hear? Show us some love:
Instagram: @ohshecandrive
TikTok: @ohshecandrive