In this episode, Grace sits down with Travel Weekly senior editor Jamie Biesiada to talk about what actually gets a travel business covered in the press. If you've ever wondered why your pitch didn’t land—or what editors are really looking for—this conversation breaks it down.
Jamie shares how the retail travel press works, what makes a story newsworthy, and how travel advisors and business owners can pitch with purpose. They cover the dos and don’ts of media outreach, the difference between trade and consumer coverage, and why a little research goes a long way.
Whether you're trying to get featured, launch a podcast, or just build better media relationships, this episode will help you sharpen your approach and get results.
Key Moments:
What the retail travel press actually covers
How to tailor a pitch for trade media
The role of networking in getting noticed
How podcasts can boost visibility
Jamie’s advice for sharing your story without sounding salesy
Listen to Jamie's Trade Secrets Podcast
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