In this Office Hours episode, Grace Van Hollebeke sits down with Arianna Sartzetakis, founder of Uncover More, to dive into how she built a trusted digital brand uncovering the world's hidden gems. What started as a side project in New York City has grown into a global platform, earning Arianna a Forbes feature and a devoted following of curious travelers.
In this episode, Arianna shares how she built a community-first brand and how she grew it into a full-time business. If you want to build a travel brand, grow your audience, and create content that stands out, this episode is full of insights.
Key Moments:
Key Takeaways:
Follow Along:
Want to see Arianna’s work in action? Follow @UncoverMore on Instagram & TikTok
Grace Van Hollebeke: LinkedIn | hello@letslucia.com
Lucia: Website
Try This Challenge:
This week, engage with your audience like Arianna does—reply to every comment, DM, and email with genuine thoughtfulness. Notice how your community grows.
Need help structuring your content strategy? Lucia’s CoPilots can create a custom content plan tailored to your brand. DM Grace on Instagram (@GraceVanHoll) for recommendations.
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