In this episode we are joined by Brendan Hannan, the managing partner of media production company Skylark, a former MLS executive and sports entrepreneur. In this episode, Brendan shared with us his unique path to end up in sports, which led to a career working on some of the most exciting projects in American Soccer. Brendan recounted his career step-by-step, detailing some PR stunts that were pulled, and revealing details about some of the marketing campaigns behind MLS’ biggest signings. ...
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In this episode we are joined by Brendan Hannan, the managing partner of media production company Skylark, a former MLS executive and sports entrepreneur. In this episode, Brendan shared with us his unique path to end up in sports, which led to a career working on some of the most exciting projects in American Soccer. Brendan recounted his career step-by-step, detailing some PR stunts that were pulled, and revealing details about some of the marketing campaigns behind MLS’ biggest signings. ...
Recipe for Sports Marketing Success with Minnesota United's CMO: John Guagliano | Ep. 18
Off the Pitch
1 hour
1 year ago
Recipe for Sports Marketing Success with Minnesota United's CMO: John Guagliano | Ep. 18
In this episode, we're joined by John Guagliano, the Chief Marketing Officer of MLS club Minnesota United FC. John shared his fascinating journey through professional sports, which spans across major sports leagues including the MLS, NBA, MLB, and NHL, detailing the path from his humble beginnings to now being at the helm of the marketing department for Minnesota United FC.John dove into his early love for sports, particularly soccer, and how it shaped his career aspirations. He reminisced ab...
Off the Pitch
In this episode we are joined by Brendan Hannan, the managing partner of media production company Skylark, a former MLS executive and sports entrepreneur. In this episode, Brendan shared with us his unique path to end up in sports, which led to a career working on some of the most exciting projects in American Soccer. Brendan recounted his career step-by-step, detailing some PR stunts that were pulled, and revealing details about some of the marketing campaigns behind MLS’ biggest signings. ...
