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Off Brand by Cocokind
Cocokind
12 episodes
6 days ago
Welcome to Offbrand by Cocokind, where we get into the real, unfiltered side of building a brand alongside our community and creating substantive beauty products. We don’t believe in trying to be anyone but ourselves and we don’t think you should either - so come along as we get real and imperfect, go deeper on topics most beauty companies won’t, and get a bit off brand.
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Business
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All content for Off Brand by Cocokind is the property of Cocokind and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Offbrand by Cocokind, where we get into the real, unfiltered side of building a brand alongside our community and creating substantive beauty products. We don’t believe in trying to be anyone but ourselves and we don’t think you should either - so come along as we get real and imperfect, go deeper on topics most beauty companies won’t, and get a bit off brand.
Show more...
Business
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How retail works and our biggest investment yet
Off Brand by Cocokind
39 minutes 27 seconds
3 months ago
How retail works and our biggest investment yet

What does it really take to land on an Ulta endcap?In this episode, we’re taking you behind the scenes of one of our biggest bets yet—our national retail rollout. Priscilla shares what it means to be on shelves at Ulta, why this is Cocokind’s largest investment to date, and what most people don’t understand about how retail actually works.

Off Brand by Cocokind
Welcome to Offbrand by Cocokind, where we get into the real, unfiltered side of building a brand alongside our community and creating substantive beauty products. We don’t believe in trying to be anyone but ourselves and we don’t think you should either - so come along as we get real and imperfect, go deeper on topics most beauty companies won’t, and get a bit off brand.