
In this episode, Muneeba, Christy, and Layna dive into the underrated powerhouse behind OBM success: soft skills. From navigating tricky client dynamics to setting firm (but friendly) boundaries, we unpack why emotional intelligence, communication, and adaptability aren’t just “nice to have”, they’re non-negotiables in a digital-first, people-driven business landscape.
We also dig into the limits of AI (spoiler: robots still suck at reading the room) and how soft skills are actually a repeatable part of your business system, not just personality traits you’re born with.
💡 Topics we cover:
Why “reading the room” is a legit OBM superpower
The difference between setting boundaries vs. building walls
How to approach conflict with curiosity, not control
Why soft skills can be learned—and should be
Where AI fits (and doesn’t) in the human-centered OBM space
✨ This week’s email-exclusive downloadable is an Emotional Load Checklist — a simple weekly tool OBMs can use to help prevent burnout before it starts.
Be sure to join our email list so you don’t miss out on future resources: https://obm-unscripted.kit.com/signup