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EP #27 "Fenty Beauty: Redefining Industry Standards with 40 Shades"
NXT on Strategy
6 minutes 17 seconds
3 months ago
EP #27 "Fenty Beauty: Redefining Industry Standards with 40 Shades"
In this episode of NXT on Strategy, explore how Rihanna's Fenty Beauty transformed the makeup industry with its groundbreaking launch of 40 diverse foundation shades. Discover the strategic brilliance behind Fenty's marketing, the power of its inclusive message, and how it set a new standard for diversity and representation in beauty. Learn how Fenty's partnership with LVMH elevated the brand to global prestige and why inclusion is not just about ethics but smart business. Uncover the lessons Rihanna's brand offers for businesses aiming to authentically connect with their audiences.