How this accounting firm owner chose his niche with Cameron Williams

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Numbers Don't Lie: Marketing Insights for Accountants

Cajabra

21 episodes

1 day ago

Numbers Don't Lie is hosted by Co-Founders of Cajabra Marketing for Accountants, Janel Sykora and Brad Pinzur. Experts in marketing and sales with a passion for helping accountants sell high value services beyond compliance, Brad and Janel tackle all things sales and marketing for accounting firms. They share their knowledge and expertise as well as interviews with business owner guests who offer insight about what business owners want and are willing pay for when it comes to outsourced CFO, CAS, and business advisory services.

Marketing

Business

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All content for Numbers Don't Lie: Marketing Insights for Accountants is the property of Cajabra and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business

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How this accounting firm owner chose his niche with Cameron Williams

Numbers Don't Lie: Marketing Insights for Accountants

41 minutes 20 seconds

1 year ago

How this accounting firm owner chose his niche with Cameron Williams

Accounting firm owners are more than accountants- they are business owners who must market effectively IF they want to attract clients willing to pay for their expertise. Listen in as Cameron Williams, CPA, tells the story of how he started his firm from scratch. With a wife and 3 young children, this is how Cameron went from nothing to everything he wanted in a business.