Think company values are just for big corporations? Think again. Whether you’re a solopreneur or leading a small, flexible team, having clear values can be the game-changer you didn’t know you needed. In this episode, I dive deep into why defining your values is crucial for decision-making, avoiding burnout, and building a business that aligns with the life you actually want.

I share my own values, real-life stories (including lessons from my time at Hilton and a sales-driven recruitment agency), and actionable steps to define your own guiding principles. Plus, I give you a simple exercise to uncover your core values today!

What You’ll Learn:

✨ Why solopreneurs need company values just as much as big businesses

✨ How values help with consistency, decision-making, and avoiding burnout

✨ Real-life examples of values in action (from my own business and past jobs)

✨ A simple exercise to define your own values in minutes

✨ How to use values to attract the right clients and make aligned business decisions

🎯 Your Challenge: Define your top three business values today! Write them down, make them visible, and start using them as your business compass.

🔗 Resources & Next Steps:

✅ Download the FREE Balance Toolkit – your first step to building a vision-driven business

✅ Connect with me on Instagram for more insights and behind-the-scenes: @ayladenhartog

💬 Let’s continue the conversation! What are your top three business values? DM me or share them in your stories and tag me!

🚀 Don’t forget to subscribe, leave a review, and share this episode with fellow entrepreneurs who need more clarity and alignment in their business!