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Not-So-Common Common Sense
Exitfund
212 episodes
1 day ago
We welcome you to the Exitfund Podcast. Through this podcast series, we explore everything associated with building and growing companies. You will learn to avoid common investment pitfalls, uncommon strategies, and tips from the makers of the startup ecosystem. The podcast episodes belong to three clusters: startups stories, controversial topics of discussion, and conversations with guests. Every episode is a deep dive into gathering insights and gaining knowledge, giving you valuable takeaways for your startup journey. Tune in and learn something new every week!
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Entrepreneurship
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All content for Not-So-Common Common Sense is the property of Exitfund and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
We welcome you to the Exitfund Podcast. Through this podcast series, we explore everything associated with building and growing companies. You will learn to avoid common investment pitfalls, uncommon strategies, and tips from the makers of the startup ecosystem. The podcast episodes belong to three clusters: startups stories, controversial topics of discussion, and conversations with guests. Every episode is a deep dive into gathering insights and gaining knowledge, giving you valuable takeaways for your startup journey. Tune in and learn something new every week!
Show more...
Entrepreneurship
Business
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MAKING FILMS THAT SELL: EKANT BABANI ON BUILDING A PROFITABLE BUSINESS IN THE AGE OF AI AND OTT
Not-So-Common Common Sense
33 minutes 39 seconds
3 months ago
MAKING FILMS THAT SELL: EKANT BABANI ON BUILDING A PROFITABLE BUSINESS IN THE AGE OF AI AND OTT


What does it take to build a film career in an industry where the rules change every month?

In this episode of the Exitfund Podcast, Ekant Babani—founder of Alligator Media and the Indian Film School—walks us through his journey from college intern to media entrepreneur, embracing everything from old-school film reels to the latest AI tools.

Ekant shares why he believes the real magic of filmmaking isn’t about expensive cameras or viral trends—but about finding your voice, trusting your gut, and never losing your human connection.

We discuss:

  • Why technology is a double-edged sword for today’s filmmakers—and what’s still irreplaceable

  • How to pitch creative ideas to brands (even when clients don’t know what they want)

  • The art (and pain) of team building in creative industries

  • The untold story behind India’s new generation of creators from small towns

  • Why his new film school focuses on practical learning, mentorship, and breaking the CV barrier

  • What AI really means for jobs in the media—and where humans still win

  • How to survive (and thrive) when there’s no formula for success

Whether you’re a young creator, a brand builder, or just curious about the future of storytelling, Ekant’s story will leave you inspired—and ready to create.

Not-So-Common Common Sense
We welcome you to the Exitfund Podcast. Through this podcast series, we explore everything associated with building and growing companies. You will learn to avoid common investment pitfalls, uncommon strategies, and tips from the makers of the startup ecosystem. The podcast episodes belong to three clusters: startups stories, controversial topics of discussion, and conversations with guests. Every episode is a deep dive into gathering insights and gaining knowledge, giving you valuable takeaways for your startup journey. Tune in and learn something new every week!