
Ever feel like your brand just isn't hitting the mark anymore? In today’s officehrs segment, we tackle the signs that tell you it might be time for a brand refresh—or a complete overhaul. From declining sales and low social media engagement to messaging that’s all over the place, we cover the red flags that signal your brand is losing its spark.
We also explore strategies for auditing your brand’s health, updating your identity, and reestablishing brand resonance to reconnect with your audience.
SIGN UP for our Making the Brand Audit, a FREE interactive workshop in which we'll break down your brand's strengths and weaknesses with a fun, gamified experience. Whether your brand is winning or needs a revamp this workshop will help you pinpoint what’s working and what needs a little TLC.
Register for the Making the Brand Audit Workshop
In This Episode We Discuss:
Chapters 0:00 Introduction
2:35 The Importance of Brand Relevance
4:16 Red Flags That Signal That It’s Time For a Rebrand
14:46 IRL Examples of Successful Businesses That Rebranded
15:38 A Guide on How to Approach a Rebrand
18:50 Common Rebranding Pitfalls
Get the Making the Brand Workbook HERE
Book a 1:1 officehrs session with Brittany of Not So CEO HERE
Subscribe to the Not So CEO newsletter The Paper HERE