In this episode of Not So Avg, master chocolatier Bernard Callebaut shares the highs, lows, and lessons from a lifetime in the chocolate industry. With family roots in chocolate dating back to 1911 in Belgium, Bernard built a thriving business in Calgary, only to lose it and rebuild not once, but twice.

Through hardship and reinvention, Bernard’s story is a powerful example of resilience, craftsmanship, and passion.

🍫 What You’ll Learn in This Episode:

🌱 What makes high-quality chocolate. From cocoa bean to final product.

🤝 The importance of ethical sourcing, organic ingredients, and fair-trade practices.

🔥 How to bounce back from major business losses and start again. 🏗 The role of community, values, and reinvention in long-term success.

💡 Why curiosity and continuous learning fuel lasting creativity.

Now at the helm of Master Chocolat, Bernard is still pushing boundaries with handcrafted, small-batch chocolate rooted in quality and care. His journey proves that even after setbacks, it’s possible to rebuild something meaningful. Maybe even sweeter than before.

🎧 Listen now and discover what it takes to stay Not So Avg in business and life.

Where to find Bernard Callebaut:

https://www.masterchocolat.com/