Not Just Candle Talk: Burn the Rules. Build Your Legacy
Not Just Candle Talk
50 episodes
23 hours ago
We relaunch NJCT as a marketing mentorship for creators and small business owners, shifting from burnout recovery to building brands that stick. We share why every business problem is a marketing problem and how to build attention systems, story-driven strategy, and smart automation. • redefining marketing as story, experience, and trust • reframing sales, engagement, and retention as positioning, storytelling, and experience • building attention systems that work while you sleep • turning b...
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We relaunch NJCT as a marketing mentorship for creators and small business owners, shifting from burnout recovery to building brands that stick. We share why every business problem is a marketing problem and how to build attention systems, story-driven strategy, and smart automation. • redefining marketing as story, experience, and trust • reframing sales, engagement, and retention as positioning, storytelling, and experience • building attention systems that work while you sleep • turning b...
Turning "No Chance" Deals Into Signed Contracts: A Strategic Approach
Not Just Candle Talk: Burn the Rules. Build Your Legacy
11 minutes
5 months ago
Turning "No Chance" Deals Into Signed Contracts: A Strategic Approach
Ever stared down a deal that seemed completely out of reach? You're not alone. In this gripping episode, I take you behind the curtain of my most nerve-wracking entrepreneurial moment — facing a five-figure deal that could either catapult my business forward or set me back months. With no industry track record and legacy competitors circling, my chances looked slim to none. What happened next revolutionized my approach to high-stakes negotiations. I break down my "Bridge Before the Ask" meth...
Not Just Candle Talk: Burn the Rules. Build Your Legacy
We relaunch NJCT as a marketing mentorship for creators and small business owners, shifting from burnout recovery to building brands that stick. We share why every business problem is a marketing problem and how to build attention systems, story-driven strategy, and smart automation. • redefining marketing as story, experience, and trust • reframing sales, engagement, and retention as positioning, storytelling, and experience • building attention systems that work while you sleep • turning b...
