Not Creative is the podcast that flips the script on creativity. Hosted by Natasha Szczerb, Managing Director and Co-founder of BADBERRIES, and Jessie Tracy, CEO of Velocity Partners, it brings together voices from both sides—the 'creatives' and the 'not creatives' who make it all happen behind the scenes. We unravel how creativity really works, from the sparks of inspiration to the people bringing it to life. This isn’t your typical creativity podcast. Expect fresh perspectives and a whole new take on what it means to be creative.
In each episode, we dive into the minds of creatives, problem-solvers, and the people who prove you don’t have to wear the ‘creative’ label to shape brilliant ideas.
Let's get into it!
Hosted on Acast. See acast.com/privacy for more information.
Not Creative is the podcast that flips the script on creativity. Hosted by Natasha Szczerb, Managing Director and Co-founder of BADBERRIES, and Jessie Tracy, CEO of Velocity Partners, it brings together voices from both sides—the 'creatives' and the 'not creatives' who make it all happen behind the scenes. We unravel how creativity really works, from the sparks of inspiration to the people bringing it to life. This isn’t your typical creativity podcast. Expect fresh perspectives and a whole new take on what it means to be creative.
In each episode, we dive into the minds of creatives, problem-solvers, and the people who prove you don’t have to wear the ‘creative’ label to shape brilliant ideas.
Let's get into it!
Hosted on Acast. See acast.com/privacy for more information.
We believe that creativity should feel exciting, not scary. It's not some woo wooo thing but about gut instincts and trying to get to the truth of what is really needed. In this episode of The Not Creative Podcast we talk to author and marketing consultant Harendra Kapur about what creativity really means to him and how to navigate competing agendas and priorities to get to the best result.
We dive into:
- How creativity = deviating from the norm
- The tension between truth, risk, and client expectations
- The messy reality of awards as validation
- Why enthusiasm (and a strong opinion) often lead to the best work
The big takeaway? Creativity isn’t some mystical practice. It’s practical. It’s about choices, courage, and staying honest in the process.
Follow us @NotCreativePodcast and subscribe for the rest of the season for more honest conversations about the real work behind creativity.
Listen to the full podcast wherever you get your shows.
Hosted on Acast. See acast.com/privacy for more information.