A Marketing and Small Business podcast. Interviews from leading Digital Marketing experts on many topics including Content Marketing, SEO, Social Media, Email Marketing and more. Listen now or download for later.
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A Marketing and Small Business podcast. Interviews from leading Digital Marketing experts on many topics including Content Marketing, SEO, Social Media, Email Marketing and more. Listen now or download for later.
Demystifying Backlinks: Strategies for Building Authority with Matt Harrison
Not Another Marketing Podcast
1 year ago
Demystifying Backlinks: Strategies for Building Authority with Matt Harrison
In this weeks Not Another Marketing Podcast I'm chatting with Matt Harrison, Vice President of Global Operations at Next Net Media, who sheds light on the evolving landscape of backlinks in SEO.
We talk about the significance of backlinks today, contrasting outdated strategies with modern, effective approaches. Matt emphasises the importance of niche-relevant backlinks and quality content over quantity, discussing strategies like guest posting and link insertions. He also touches on the role of competition analysis and the impact of content optimisation for achieving better rankings.
Connect with Matt
https://www.linkedin.com/in/matt-harrison-6480536/
https://www.facebook.com/Authoritybuildersco/
https://authority.builders/
Not Another Marketing Podcast
A Marketing and Small Business podcast. Interviews from leading Digital Marketing experts on many topics including Content Marketing, SEO, Social Media, Email Marketing and more. Listen now or download for later.