Noob Gaming. A Beginner's Guide to Gamespace with Division
Will Kemble Clarkson
7 episodes
3 months ago
Charles Vallance, founding partner of global ad agency VCCP and MacDaddy of strategy, joins Noob Gaming to explore the overlaps between advertising, live streaming and gaming culture. We cover everything from how brands create “shapeshifting” identities that work across media, to the parallels between playground catchphrases and modern memes, to why gaming may be today’s ultimate underground culture. Packed with wisdom, war stories and advice for anyone trying to connect with next-gen audienc...
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Charles Vallance, founding partner of global ad agency VCCP and MacDaddy of strategy, joins Noob Gaming to explore the overlaps between advertising, live streaming and gaming culture. We cover everything from how brands create “shapeshifting” identities that work across media, to the parallels between playground catchphrases and modern memes, to why gaming may be today’s ultimate underground culture. Packed with wisdom, war stories and advice for anyone trying to connect with next-gen audienc...
Jon Birchall from LadBIBLE on what gaming and live streaming can learn from modern media
Noob Gaming. A Beginner's Guide to Gamespace with Division
54 minutes
7 months ago
Jon Birchall from LadBIBLE on what gaming and live streaming can learn from modern media
In this episode of Noob Gaming, we sit down with John Birchall, Editorial Director at LADbible, to unpack what gaming and live streaming can learn from modern media. From his journey through legacy sports media to LADbible’s position as a Gen Z powerhouse, John shares insights on community-building, platform shifts, and how brands can engage with digital audiences without losing authenticity. We also explore the parallels between social media’s rise and the future of game space — and yes, we ...
Noob Gaming. A Beginner's Guide to Gamespace with Division
Charles Vallance, founding partner of global ad agency VCCP and MacDaddy of strategy, joins Noob Gaming to explore the overlaps between advertising, live streaming and gaming culture. We cover everything from how brands create “shapeshifting” identities that work across media, to the parallels between playground catchphrases and modern memes, to why gaming may be today’s ultimate underground culture. Packed with wisdom, war stories and advice for anyone trying to connect with next-gen audienc...