This week on the pod, hosts Michael Kerr and Eric Byron interview broadcaster and media entrepreneur Cliff Dumas. Cliff is the current morning host at KUZZ FM in Bakersfield, California and co-founder of audio production and global distribution company EverythingPodcasts.com as well as author of the book Broadcast2Podcast. He is also the only Canadian to win Country Music Association and Academy of Country Music accolades as Radio Personality of the Year! In this episode Cliff talks about his career in radio broadcasting and how he's expanded it into a podcasting consultancy. Ultimately, like all media, Cliff understands that in the end it's all about the work, there's no magic formula for getting downloads, passion rules and knowing your audience remains the key success factor. Cliff can be found on Twitter at @cliffdumas and his production company is ready to help firms of all sizes enter the podcasting space. It can be found here: https://www.everythingpodcasts.com/ If you’re in the US, you can check out Cliff’s morning gig here:  https://www.kuzz.com/  Follow us on Twitter at @noharmaskingpod so you don't miss a review or interview with the best in the business! Eric also publishes his podcasting journey titled "A Podcasting Journal" on Substack at https://ericbyron.substack.com/ Please check out our sponsor: Qollab.me -- the free to use interview planning, preparation and collaboration tool at https://qollab.me/