Send us a text 93% of leaders say their organisations aren’t ready for AI. But what’s really holding them back? In this episode of the No Bull Ideacast, I’m joined by James Easterbrook, partner at Moorhouse Consulting, to unpack the results of a major new study into AI readiness — and what it actually takes to drive transformation at scale. Together, we explore: Why organisations are stuck in ‘AI theatre’ while real value goes untappedThe behavioural and structural barriers to adoptionWhat’s ...
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Send us a text 93% of leaders say their organisations aren’t ready for AI. But what’s really holding them back? In this episode of the No Bull Ideacast, I’m joined by James Easterbrook, partner at Moorhouse Consulting, to unpack the results of a major new study into AI readiness — and what it actually takes to drive transformation at scale. Together, we explore: Why organisations are stuck in ‘AI theatre’ while real value goes untappedThe behavioural and structural barriers to adoptionWhat’s ...
SEASON 3 EPISODE 4: The Episode All About Brands ft. Nick Moore & Claus Larsen
No Bull Ideacast
37 minutes
2 years ago
SEASON 3 EPISODE 4: The Episode All About Brands ft. Nick Moore & Claus Larsen
Send us a text Different is great. But, 90% of the time, being ‘different’ is irrelevant. As a New Yorker, standing out from busy crowds is second nature for some! MD & Strategic Head of Addison, Nick Moore is one of those talented marketeers. Hear how Nick has helped countless brands not just be different, but really work, with a three-part framework. Oh, and we’ve got a special guest from BH&P’s own team, Creative Director, Claus Larsen! Chat about brands and connect with Nic...
No Bull Ideacast
Send us a text 93% of leaders say their organisations aren’t ready for AI. But what’s really holding them back? In this episode of the No Bull Ideacast, I’m joined by James Easterbrook, partner at Moorhouse Consulting, to unpack the results of a major new study into AI readiness — and what it actually takes to drive transformation at scale. Together, we explore: Why organisations are stuck in ‘AI theatre’ while real value goes untappedThe behavioural and structural barriers to adoptionWhat’s ...
