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NIQ Need to Know Podcast
NIQ
7 episodes
9 months ago
You tell us what you need to know about, as a growing CPG brand -- our subject matter experts will respond. In this podcast series we'll dig into topics and challenges that CPG brands tell us are top of mind. Listen to get timely consumer insights, guidance and expert analysis on what you need to do to support growth for your brands.  Get related insights here.
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Marketing
Business
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All content for NIQ Need to Know Podcast is the property of NIQ and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
You tell us what you need to know about, as a growing CPG brand -- our subject matter experts will respond. In this podcast series we'll dig into topics and challenges that CPG brands tell us are top of mind. Listen to get timely consumer insights, guidance and expert analysis on what you need to do to support growth for your brands.  Get related insights here.
Show more...
Marketing
Business
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Episode 4: Shoppers Under Pressure: Finding Stability in Change
NIQ Need to Know Podcast
11 minutes
1 year ago
Episode 4: Shoppers Under Pressure: Finding Stability in Change
In this episode our Managing Director of U.S. National Accounts discusses shifting consumer behavior: from couponing to lifestyle choices -- see where you might find stability and a path forward as a CPG brand leader.
NIQ Need to Know Podcast
You tell us what you need to know about, as a growing CPG brand -- our subject matter experts will respond. In this podcast series we'll dig into topics and challenges that CPG brands tell us are top of mind. Listen to get timely consumer insights, guidance and expert analysis on what you need to do to support growth for your brands.  Get related insights here.