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Niche Talks™ with Penny Lee
Penny Lee
16 episodes
3 days ago
How do you go niche? In each episode I speak to someone who has niched down with their business and/or practice. Gentle chats about the hows and whys. A behind the curtains honest share to encourage and inspire us all to the power of going niche. To explore how it can show up in many different ways. I for one find learning from others and their experiences the absolute best way to learn so here we go. Get the kettle on, get comfy and welcome to Niche Talks™ with Penny Lee. Go to https://thebranddirectoress.com/ to find out how you can work directly with Penny to niche down your business.
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Marketing
Business
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All content for Niche Talks™ with Penny Lee is the property of Penny Lee and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
How do you go niche? In each episode I speak to someone who has niched down with their business and/or practice. Gentle chats about the hows and whys. A behind the curtains honest share to encourage and inspire us all to the power of going niche. To explore how it can show up in many different ways. I for one find learning from others and their experiences the absolute best way to learn so here we go. Get the kettle on, get comfy and welcome to Niche Talks™ with Penny Lee. Go to https://thebranddirectoress.com/ to find out how you can work directly with Penny to niche down your business.
Show more...
Marketing
Business
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Niche Talks™ #11 Penny Lee and Polly Lavarello
Niche Talks™ with Penny Lee
34 minutes 36 seconds
1 year ago
Niche Talks™ #11 Penny Lee and Polly Lavarello

In this episode we are talking about the power of niche for your business with Polly Lavarello.


Polly didn't always have a cushy business. She became self-employed as a single mum of two kids under the age of 3. Living on benefits, life was anything but cushy.Something needed to change. Passionate about marketing Polly went and found her place in the online space. She slowed down to speed up. Got super intentional. Got crystal clear on her strengthiest strengths, who she wants to serve and HOW. We discuss the drive to help women create businesses that give them space and give them the permission slip to be fully themselves – and why both are vital. Polly also hosts the Make More Money Podcast.


Yep there’s swearing.



SHOW NOTES:


https://pollylavarello.com/



Polly on Insta:

https://www.instagram.com/pollylavarello/



Make More Money Podcast:
https://pollylavarello.com/podcast




Find Penny here - www.thebranddirectoress.com




TAKEAWAYS


  • Finding your niche is essential in the online business space to stand out and make yourself unforgettable.
  • Being unapologetically yourself and leaning into what lights you up will attract like-minded clients and create a strong brand.
  • Success is not about following someone else's measure of success, but about defining what success looks like for you.
  • Taking the time to refine your offers and create exemplary experiences for your clients is crucial for long-term success.
  • Being curious, intentional, and playful in your business allows for continuous learning and growth.


CHAPTERS


00:00 Introduction and Meeting Polly

06:05 Creating a Solution for a Specific Problem

10:26 From Generalist to Niche

25:07 The Changing Landscape of Launches and the Power of a Strong Niche


Chapter timings may be slightly out due to editing.

Niche Talks™ with Penny Lee
How do you go niche? In each episode I speak to someone who has niched down with their business and/or practice. Gentle chats about the hows and whys. A behind the curtains honest share to encourage and inspire us all to the power of going niche. To explore how it can show up in many different ways. I for one find learning from others and their experiences the absolute best way to learn so here we go. Get the kettle on, get comfy and welcome to Niche Talks™ with Penny Lee. Go to https://thebranddirectoress.com/ to find out how you can work directly with Penny to niche down your business.