Niche Talks™ #10 Penny Lee and Sally Mansfield

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Niche Talks™ with Penny Lee

Penny Lee

16 episodes

3 days ago

How do you go niche? In each episode I speak to someone who has niched down with their business and/or practice. Gentle chats about the hows and whys. A behind the curtains honest share to encourage and inspire us all to the power of going niche. To explore how it can show up in many different ways. I for one find learning from others and their experiences the absolute best way to learn so here we go. Get the kettle on, get comfy and welcome to Niche Talks™ with Penny Lee. Go to https://thebranddirectoress.com/ to find out how you can work directly with Penny to niche down your business.

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Niche Talks™ #10 Penny Lee and Sally Mansfield

Niche Talks™ with Penny Lee

35 minutes 20 seconds

1 year ago

Niche Talks™ #10 Penny Lee and Sally Mansfield

In this episode we getting some doing your own thing and niching down insights from Sally Mansfield.

Solo parent of a 12 year old, Owner and founder of manners London, lifelong hustler (on a quest for rest), poem scribbler, word lover, joy seeker, designer & survivor.

Sally has created the brand born out of necessity, tenacity and the love for sisterhood (more on that in our chat) ‘To lift you up when all the women in you are tired.’ Using a trademark jersey fabric for everything – this is not your average body con. Sally’s entrepreneurial spirit is contagious and her love for community and power of sisterhood runs deep.

Find your niche, find your people – and never more so than this example from Sally. Manners London is as much about community as it is clothes. From the customers, fans, collaborators to the sewists.

A heads up there is swearing (again - and reckon probably in every episode coming to realise).

SHOW NOTES:

https://www.mannersldn.com/

Meet the founder:

https://www.mannersldn.com/pages/story

Sally on Insta:

https://www.instagram.com/sallymanners/

https://www.instagram.com/mannerslondon/

https://www.instagram.com/studiomanners/

Find Penny here - www.thebranddirectoress.com

TAKEAWAYS

Starting a business can be a way to rebuild and create a better future after a difficult situation.
Authenticity and staying true to your values are key in building a brand that resonates with others.
Creating a community of like-minded individuals who support and uplift each other is a powerful aspect of a business.
Having a clear vision and purpose can guide your business decisions and help you overcome challenges.
Future plans can include expanding the business and creating opportunities for others to rest and rejuvenate.

CHAPTERS

00:00 Introduction and Background

03:02 Starting Manners London: From Bali to London

09:53 The Power of Authenticity and Connection

16:01 Expanding from Online to a Physical Shop

27:59 Future Plans: Creating a Retreat Center

35:03 Conclusion