In this episode of The Next Level Social Podcast, Ayla is diving DEEP into the real meaning of building a personal brand—because it’s not your fonts, your color palette, or how perfect your grid looks.
Your personal brand is the emotional footprint you leave behind—it’s what people say about you when you're not in the room.
And if your business relies solely on trending audios and algorithm hacks… you don’t have a brand. You have a content machine on life support.
Ayla breaks down the core pillars of a powerful personal brand, how to be the only choice in your space, and the type of content that actually builds trust (and sales). She’s pulling back the curtain and calling out the fluff—because you deserve a business that works without you constantly being online.
💡 What You’ll Learn:
What a personal brand actually is (and isn’t)
How to build a business that works when you're offline
Why positioning and proof are more powerful than aesthetics
The types of content that build trust, loyalty, and conversions
Why authenticity and boldness are the new non-negotiables
🔗 Links & Resources:
→ Want to work with Ayla or join her mastermind? Apply here: https://aylasorochuk.com/mastermind-1
→ Purchase Ayla's personal branding workshop -use code IDENTITYPOD for a special discount on her : https://aylasorochuk.com/identity
→ Follow Ayla on Instagram: @aylasorochuk
📲 Screenshot & Share:
If this episode lit a fire under you, take a screenshot, share it to your stories, and tag @aylasorochuk with your biggest takeaway. Let’s spread the message that your brand is your power—and it’s time to start showing up like it.