Key Episode Takeaways:
1. Femfluence: Learn about how traditional feminine energies of compassion, creativity, and community will be dominant forces in both workplace settings and marketing campaigns vs. outdated power models.
2. Longevity Mindset: Understand how consumers of all ages are increasingly focusing on their mental, spiritual, emotional, and financial health for the long-term.
3. Shadow Consumer: Hear about an underrepresented, often-ignored, yet massive segment of the population that needs to be brought back into the fold for both social and business reasons.
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About Rebecca McQuigg Rigal:
Rebecca is an extraordinary (and might I say one of the hippest) cultural researcher and strategist who excels at helping businesses and organizations stay forward-focused and relevant within targeted communities. For over 15 years, Rigal has been uncovering cutting edge trends and providing consumer and cultural insights, market intelligence, strategic counsel and content ideation, creation and curation services to forward-thinking brands and NGOs, Fortune 500 companies, and creative/trend/strategic agencies including Pepsi Co, H&M, Nike, Target, Adidas, Equinox, HBO, FOX, Trendera, The Future Laboratory and Brand Central. She has held executive positions at leading consumer trends and insights agency, Cassandra (formerly The Intelligence Group @ Creative Artists Agency); and GOOD/GOOD Projects. She was also an Arts & Culture Ambassador and advisor for the Pepsi Refresh Project, Director of Community and Culture at innovation hub Maker City LA, and researcher for Bottlenose. She currently consults for the impact-driven strategic communications firm Women Online, focusing on clients and projects that are driving positive change in the world.
You can find her @: www.rebeccarigal.com
LinkedIn: https://www.linkedin.com/in/rebeccamcquiggrigal/
Twitter/Instagram:@Kindher_la and @kindherworld
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