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Next Gen Marketing Podcast™
Next Gen Marketing Podcast
12 episodes
2 days ago
Join author, professor, and marketing expert Andrei Najjar as he interviews top executives and influencers blazing new trails in consumer connection, content strategy, digital media, and brand design. Exclusively on Spotify. Follow #marketingsnacks on social for our new snackable daily micro-content series.
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Marketing
Business
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All content for Next Gen Marketing Podcast™ is the property of Next Gen Marketing Podcast and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Join author, professor, and marketing expert Andrei Najjar as he interviews top executives and influencers blazing new trails in consumer connection, content strategy, digital media, and brand design. Exclusively on Spotify. Follow #marketingsnacks on social for our new snackable daily micro-content series.
Show more...
Marketing
Business
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10. Livestream Commerce (Ash Karbasfrooshan)
Next Gen Marketing Podcast™
41 minutes
4 years ago
10. Livestream Commerce (Ash Karbasfrooshan)

Key Episode Takeaways:

1.  Why we're geeking out on livestream commerce, already a $230B+ industry in China and is making its way to the US.  It is projected to do over $500B globally over the next 3 years. 

2.  Learn about what leadership of the future will look like (Hint: Self-awareness will be key)

3.  Understand how sometimes we need to back at early innovations that were perhaps to early to predict what's coming down the pipeline in the future.

***

About Ashkan Karbasfrooshan:

Over the past 20 years, Ashkan Karbasfrooshan has helped build two of the most successful content brands in the consumer web industry: first AskMen and now WatchMojo. As a seasoned writer, Ash has authored over a thousand articles on subjects including management, business, relationships, history, sports, pop culture & entertainment, and has interviewed hundreds of newsmakers and celebrities.

Following News Corp./IGN’s acquisition of AskMen, Ash founded WatchMojo and helped it turn into the most successful media brand built on YouTube, surpassing deeper-funded competitors who futilely burned through tens of millions of venture capital. Today, WatchMojo remains one of the 25 largest YouTube channels of all time.

Serving as Chief Executive Officer and Editor-in-Chief, Ash’s vision and execution translated into a pop culture phenomenon that commands an audience of over 30 million subscribers & 150 million unique monthly viewers who spend 2 billion minutes watching over 300 million videos each month. All-time, WatchMojo’s passionate audience have viewed 15 billion videos and have spent 80 billion minutes on the channel.

In 2015, Ernst & Young recognized the company’s successes by awarding Ashkan Karbasfrooshan the top award in the Media & Entertainment category.

He is also an investor in progressive livestream commerce platform Livescale. 

Corp website: https://watchmojo.com/ and https://www.livescale.tv/ 

LinkedIn:  https://www.linkedin.com/in/ashkank/

YouTube: @WatchMojo

***

Join our Next Gen Community on social media for daily #marketingsnacks: https://linktr.ee/nextgenmktgpod

Next Gen Marketing Podcast™
Join author, professor, and marketing expert Andrei Najjar as he interviews top executives and influencers blazing new trails in consumer connection, content strategy, digital media, and brand design. Exclusively on Spotify. Follow #marketingsnacks on social for our new snackable daily micro-content series.