
In this episode, we sit down with Mike McQuarie, Global Director of Sales Development at CMX1, to discuss his journey in sales, team building, and growth strategy. With over seven years of experience in business development, Mike shares valuable insights on creating high-performing sales teams, breaking into new industries, and leveraging technology to stay ahead.
Mike starts by recounting his unexpected path into software sales, beginning with roles at Anytime Fitness, Reply Buy, and Sendoso. His knack for growth and adaptability led him to CMX1, where he began as an entry-level sales representative and swiftly rose to lead a global sales development team. Mike highlights the importance of perseverance, adaptability, and "radical accountability" in personal and professional growth.
The conversation delves into the strategies Mike uses to build effective sales teams, from identifying the right talent to creating systems that drive consistent results. He explains his approach to “competitive displacement,” a method for targeting competitors' clients by identifying their needs and delivering superior solutions. Mike’s passion for data-driven decision-making and building strong relationships is evident throughout the discussion.
We also explore the challenges of scaling sales operations in diverse industries such as food, transportation, and energy. Mike emphasizes the role of clear communication and collaboration between sales and marketing teams to ensure a seamless pipeline. His thoughts on balancing technology with human touch in customer engagement provide a roadmap for modern sales leaders.
Toward the end of the episode, Mike reflects on his aspirations to become a CEO and his commitment to fostering a culture of growth within his teams. He shares actionable advice for aspiring sales professionals and leaders, emphasizing the power of continuous learning, empathy, and proactive problem-solving.
For more insights from Mike, follow him on LinkedIn at linkedin.com/in/mike-mcquarie-406588188/. If you'd like to connect with Devon and the team for marketing or AI solutions, visit nextgengrowth.com.