7 Ways To Make a 'Good' Newsletter GREAT

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Newsletter & Email Growth: Growth In Reverse

Chenell Basilio and Dylan Redekop

54 episodes

2 days ago

Growth In Reverse is the must-listen podcast for anyone serious about growing an email list and turning a newsletter into a thriving business. Hosted by Chenell Basilio and Dylan Redekop, two leading voices in the newsletter space, this show pulls back the curtain on how today’s top newsletter operators actually grow and make money. Episodes include deep-dive teardowns of the strategies behind the most successful newsletters. You’ll hear how creators like Justin Welsh, Codie Sanchez, Sahil Bloom, and other creator founders are building loyal audiences and turning subscribers into revenue. Learn how they attract traffic, increase conversions, boost retention, and scale without burning out. Whether you're launching your first newsletter or refining your growth engine, Growth In Reverse gives you proven tactics you can use right away. From onboarding systems and referral programs to sponsorships and paid products, this podcast helps you grow faster and smarter. If you’re ready to stop guessing and start applying what works, tune in and learn how the best are building newsletters that last.

All content for Newsletter & Email Growth: Growth In Reverse is the property of Chenell Basilio and Dylan Redekop and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business,

Entrepreneurship

7 Ways To Make a 'Good' Newsletter GREAT

Newsletter & Email Growth: Growth In Reverse

39 minutes

1 month ago

7 Ways To Make a 'Good' Newsletter GREAT

The Growth Vault is LIVE: Chenell's brand-new offer for newsletter creators is here! The Growth Vault is filled with newsletter templates, growth strategies, and real examples you can implement at your own pace.

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“Sometimes less is more. Cut the clutter and highlight the one thing that matters." — Chenell

It's newsletter roast time 🔥🔥 We're putting the spotlight on Hobby Card Life: a newsletter covering sports cards and collectibles.

We roast and review everything from the sign-up flow to newsletter design to growth levers. You’ll hear what’s working, what’s holding this newsletter back, and the exact opportunities we see for growth and monetization.

KEY TAKEAWAYS

The first impression a niche newsletter makes on readers (and where Hobby Card Life missed).
The simple opt-in tweak that could dramatically increase subscriber conversions.
Why design consistency matters more than you think—and how this newsletter could fix it quickly.
What to do when your niche is too broad for new subscribers to understand instantly.
The surprising monetization angle that could be a major revenue driver.
How partnerships inside a passionate niche can compound growth.
The retention risk we spotted in this newsletter’s publishing cadence.
Where we’d focus first if we were growing Hobby Card Life from here.

LINKS MENTIONED

Hobby Card Life newsletter
HobbyCardLife.com
Growth In Reverse PRO Community
The GIR Social Growth Challenge
Get Chenell's brand-new course: The Growth Vault — newsletter templates, growth strategies, and real examples you can implement at your own pace.
Want your newsletter roasted? Submit it here.
Ask us a question or submit a podcast topic idea: growthinreverse.com/questions
Check out past Growth In Reverse Deep Dives: https://growthinreverse.com/archive/

FOLLOW ON SOCIAL

Chenell: Twitter | LinkedIn | Substack
Dylan: LinkedIn | Bluesky

OUR NEWSLETTERS

Subscribe & Leave a Review:

If you found this episode valuable, take a second to rate and review us on Apple Podcasts or Spotify! It helps more newsletter creators find the show. Plus, if you submit a review, you’ll get priority for your own newsletter roast!