News organizations sometimes get so busy doing the work that they forget to track their impact or tell their story to stakeholders, including the people most likely to support them financially. In this episode of News Guest, you’ll learn why and how you can make time for this important work with insights and advice from:

• Angie Cirone, former director of journalism sustainability at Richland Source, a LION member in northern Ohio
• Anjanette Delgado, executive editor of the Detroit Free Press and contributor to the Media Impact Project at the University of Southern California

Related Resources:

• Resolve Philly's customizable impact tracker
• 7 tips for tracking your impact by Anjanette Delgado
• How Richland Source raised $250K in community support by Jay Allred
• 7 campaign ideas to help you ask readers for support in new ways