Will Middleton took on the challenge of building a sustainable fashion brand that combines fashion, community and expression to encourage conversations around mental health after the untimely death of his young brother to mental illness. 

Their products are made with 100% organic cotton and they provide funding to plant a tree for every item they sell.   10% of their profits go to the mental health charity YoungMinds  You can find them on Instagram and Tik Tok at H Clothing.  

This conversation spans a lot of important and emotional topics, I hope you enjoy hearing more about will’s story.  

Topics covered in this episode: 

- Mental Illness vs mental health 

- Dealing with grief 

- How to start vulnerable conversations 

- The stigma around mental health 

- How H Clothing came about  

Relevant links:

https://www.hclothing.com/ 

https://giveusashout.org/   - Mental health crisis line 

@HClothingco