This first episode of nesso.design TALKS about CAMPER, delving into the renowned shoe brand story e key elements. Beginning with its origins in 1853 and culminating in the brand's launch in 1975, this episode explores pivotal moments such as the opening of the first store and the foundational elements of the brand. Marketing campaigns, collaboration with designers and artists, the brand's emphasis on a walking society, and their conscientious approach to the environment through recycling. Join us as to re-discover a brand that is still so young and fun to follow.
Chapters:
0:00 Intro
1:00 How? What? Why?
6:37 Products
14:14 Communications
22:31 Camper Toðer
30:50 First store
35:08 Conclusions
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