Need help with a negotiation? Text us and we'll feature your question on the show. What separates good negotiators from great ones? In this episode of Negotiation Made Simple, Wharton professor Richard Shell, author of Bargaining for Advantage and one of the world’s foremost experts on negotiation, joins the show to share what he’s learned from decades of teaching Navy SEALs, CEOs, diplomats, and entrepreneurs how to win deals and build trust. You’ll learn how to turn agreements into las...
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Need help with a negotiation? Text us and we'll feature your question on the show. What separates good negotiators from great ones? In this episode of Negotiation Made Simple, Wharton professor Richard Shell, author of Bargaining for Advantage and one of the world’s foremost experts on negotiation, joins the show to share what he’s learned from decades of teaching Navy SEALs, CEOs, diplomats, and entrepreneurs how to win deals and build trust. You’ll learn how to turn agreements into las...
The Hidden Force in Your Negotiations: How to Understand Association Bias
Negotiation Made Simple
35 minutes
1 year ago
The Hidden Force in Your Negotiations: How to Understand Association Bias
Need help with a negotiation? Text us and we'll feature your question on the show. Curious about how neuroscience can transform your negotiation skills? In our latest episode of "Negotiation Made Simple," we dive deep into the fascinating world of association bias. Learn how this powerful mental shortcut influences decisions and discover practical strategies to leverage it in your favor. Whether you're a business leader, lawyer, or small business owner, understanding association bias can give...
Negotiation Made Simple
Need help with a negotiation? Text us and we'll feature your question on the show. What separates good negotiators from great ones? In this episode of Negotiation Made Simple, Wharton professor Richard Shell, author of Bargaining for Advantage and one of the world’s foremost experts on negotiation, joins the show to share what he’s learned from decades of teaching Navy SEALs, CEOs, diplomats, and entrepreneurs how to win deals and build trust. You’ll learn how to turn agreements into las...