It's hard to underestimate the importance of ports in our world. They are crucial hubs for global trade, with an estimated 90% of all goods transported by sea. Serving as vital links between land and sea, ports offer unique opportunities for spearheading digital and environmental innovations. This pivotal role underscores their potential to lead in the adoption of green technologies and digital transformations, reshaping maritime logistics for a zero emission future.
In this episode, Saskia Mureau, Director Customer Digital at the Port of Rotterdam, sits down with Lora Jakobsen, Chief Purpose Activist at ZeroNorth, to explore the ongoing transformation of ports and the necessary alignment of digitalisation and green initiatives to reach our zero emissions goal. Saskia delves into her focus on digitalising customer experience, which involves everything from supply chain to land leases. She also discusses her leadership in establishing the pioneering green and digital corridor between the Port of Rotterdam and the Port of Singapore, highlighting the project's significance in advancing sustainability and digitalisation in maritime logistics.
With over 20 years in the energy sector across diverse industries, Saskia is a tech-focused leader passionate about digital innovation for climate action. In her position at the Port of Rotterdam, she has spearheaded the port’s transformation into the smartest, most sustainable port. Prior to this, she led a digital overhaul across global operations as Shell's Chief Digital Officer.
In their conversation, Saskia and Lora highlight the critical role of ports in the green transition, with the Port of Rotterdam exemplifying leadership in global cooperation. They discuss the insights from the Rotterdam-Singapore digital and green corridor initiative and emphasise the need for improved digital literacy to propel the industry towards zero emissions. Significant progress is still needed, underscoring the importance of worldwide port collaboration to advance the green transition.
The world is in a climate crisis, and all industries must do their part to reach zero emissions. Maritime trade is critical to today's society but is also responsible for roughly 3% of all greenhouse gases. A future where global trade reaches zero emissions is possible. But how do we actually get there? In this podcast, we're sitting down with thought leaders to explore the inner workings of global trade, its massive impact on our society, and the obstacles it faces while navigating its way to zero.
About Saskia Mureau : LinkedIn Profile
About ZeroNorth: Website
About Lora Jakobsen: LinkedIn Profile
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