In this special episode, we take you inside the Public Communication of Science and Technology PCST 2025 Conference in Aberdeen, Scotland, a global gathering of science communication researchers, practitioners, and educators, all asking one urgent question: How can science communication drive meaningful change in a world full of transitions, traditions, and tensions?

Against this rich international backdrop, we spotlight a group of science communicators from India who are navigating their own complex terrain — of multilingual publics, institutional inertia, environmental urgency, and the ambition of making science relevant in everyday life.

We hear candid reflections on the blurred lines between science journalism, outreach, and advocacy; the challenges of working in under-resourced media ecosystems, the power (and pitfalls) of storytelling across languages and platforms and the urgent need for collective climate response in the Global South.

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