MyCom teaches communities of faith how to effectively find their audience and share their story with the world. Journey with savvy church communicators, pastors and leaders with support from MyCom creators and many others offering expert advice on outreach ideas, communications, social media and new technology. Conversations are practical in nature, yet casual and fun! Join us monthly on our mission to create communication resources for church leaders and amplify the voice of the church. Good reviews help other church leaders find us, so support the cause. Please also like, share and comment too. Future topic ideas can be sent to podcast@umcom.org. Thanks!
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MyCom teaches communities of faith how to effectively find their audience and share their story with the world. Journey with savvy church communicators, pastors and leaders with support from MyCom creators and many others offering expert advice on outreach ideas, communications, social media and new technology. Conversations are practical in nature, yet casual and fun! Join us monthly on our mission to create communication resources for church leaders and amplify the voice of the church. Good reviews help other church leaders find us, so support the cause. Please also like, share and comment too. Future topic ideas can be sent to podcast@umcom.org. Thanks!
Level up: Updated ways to help your church social media thrive
MyCom Church Communications and Marketing
20 minutes 31 seconds
5 months ago
Level up: Updated ways to help your church social media thrive
Struggling with stagnant social media engagement in your ministry? You’re not alone! In this episode of the MyCom Church Marketing & Communications Podcast, host Ryan Dunn unpacks practical strategies to breathe new life into your church’s social media presence. Whether you’re a church leader, communicator, or volunteer, you'll discover actionable insights to boost engagement, connect with your community more meaningfully, and expand your digital reach.
Learn why likes and reach might not be the best metrics, how to create content that platforms and people love, and why stories and DMs can become secret weapons for authentic connection. Plus, find out simple ways to make your church more visible and supportive in your digital neighborhood.
Key Insights:
Rethink your metrics: Focus on shares and link clicks for real impact
Make the most of Instagram Stories to engage your community (with or without sound!)
Use direct messages strategically to deepen relationships
Become an active digital neighbor to boost your church’s visibility
Chapters:
00:00 – Introduction: Facing stagnant social media01:23 – The truth about engagement & platform algorithms03:21 – Rethinking success: Likes, reach, and real value06:06 – Why "prayers get shares" and event promotion tips10:00 – Maximizing Stories: Format, features, and engagement hacks15:04 – Harnessing DMs for meaningful connection17:49 – Be an active digital neighbor: Community engagement18:42 – Recap: Takeaways for revitalizing your practice of ministry
Subscribe to stay inspired and get more tools for transforming your church’s communications strategy!
Find more resources for your ministry at resourceumc.org.
MyCom Church Communications and Marketing
MyCom teaches communities of faith how to effectively find their audience and share their story with the world. Journey with savvy church communicators, pastors and leaders with support from MyCom creators and many others offering expert advice on outreach ideas, communications, social media and new technology. Conversations are practical in nature, yet casual and fun! Join us monthly on our mission to create communication resources for church leaders and amplify the voice of the church. Good reviews help other church leaders find us, so support the cause. Please also like, share and comment too. Future topic ideas can be sent to podcast@umcom.org. Thanks!
