MyCom teaches communities of faith how to effectively find their audience and share their story with the world. Journey with savvy church communicators, pastors and leaders with support from MyCom creators and many others offering expert advice on outreach ideas, communications, social media and new technology. Conversations are practical in nature, yet casual and fun! Join us monthly on our mission to create communication resources for church leaders and amplify the voice of the church. Good reviews help other church leaders find us, so support the cause. Please also like, share and comment too. Future topic ideas can be sent to podcast@umcom.org. Thanks!
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MyCom teaches communities of faith how to effectively find their audience and share their story with the world. Journey with savvy church communicators, pastors and leaders with support from MyCom creators and many others offering expert advice on outreach ideas, communications, social media and new technology. Conversations are practical in nature, yet casual and fun! Join us monthly on our mission to create communication resources for church leaders and amplify the voice of the church. Good reviews help other church leaders find us, so support the cause. Please also like, share and comment too. Future topic ideas can be sent to podcast@umcom.org. Thanks!
[103] Mastering Two-Way Church Communication Online with Katie Allred
MyCom Church Communications and Marketing
40 minutes 10 seconds
9 months ago
[103] Mastering Two-Way Church Communication Online with Katie Allred
Learn practical strategies for enhancing your church’s digital communications with expert Katie Allred, founder of Church Communications Group. From managing social media engagement to optimizing YouTube content, discover how to create meaningful two-way conversations with your congregation online. Katie shares insights on effectively using Facebook groups, responding to comments, and leveraging AI for ministry efficiency.<br />
Key Topics:<br />
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* Engaging authentically with social media comments<br />
* Creating searchable YouTube content for ministry<br />
* Using Facebook groups vs pages effectively<br />
* Positioning church content for better reach<br />
* Managing digital community conversations<br />
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(00:00) “Digital Tools for Church Communication”<br />
(04:17) From Harry Potter Forums to Ministry<br />
(09:42) Engage in Social Media Comments<br />
(13:13) Lent 2025 Devotional Guide<br />
(15:24) Encouraging Engaging Church Comments<br />
(18:40) Churches Utilizing YouTube Better<br />
(21:13) Internet Authority: Perception Versus Reality<br />
(26:39) Facebook Group: Deeper Conversations & Networking<br />
(28:08) “Private Conversations Over Public Debate”<br />
Find more episodes and episode notes at www.resourceumc.org/mycom-podcast<br />
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MyCom Church Communications and Marketing
MyCom teaches communities of faith how to effectively find their audience and share their story with the world. Journey with savvy church communicators, pastors and leaders with support from MyCom creators and many others offering expert advice on outreach ideas, communications, social media and new technology. Conversations are practical in nature, yet casual and fun! Join us monthly on our mission to create communication resources for church leaders and amplify the voice of the church. Good reviews help other church leaders find us, so support the cause. Please also like, share and comment too. Future topic ideas can be sent to podcast@umcom.org. Thanks!
