
If you’ve ever wondered how launching a podcast can completely shift not just your business, but your confidence and personal growth, this episode is for you. I talk with Jennifer Blake, a dynamic sales and mindset coach, about her journey from being terrified of the mic to building a podcast that hit over 3 million downloads. We get honest about the messy parts of podcasting—facing fears, dealing with consistency, and what happens when partnerships (business and personal) change.
Two big takeaways for podcast creators in this episode: First, you’ll hear how finding your real (and unscripted) voice can make your podcast resonate with listeners and help you grow as a person. Second, we talk about the logistics of launching and rebranding—from batching episodes for a solid start to what it’s really like starting over with a new identity after a major change.
This chat will give you ideas about making your show more authentic and how to pivot if life or business push you in a new direction. Stay tuned until the end for behind-the-scenes insights on rebranding!
Connect with Jennifer Blake
Website: https://www.jenniferblake.co/
Instagram: https://www.instagram.com/iamjenniferblake/
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Chapters
00:00 Introducing Jennifer Blake’s Story
00:47 Beginnings and Origins of the Sales Podcast
01:35 Overcoming Podcasting Fears
02:44 Finding Consistency and Authenticity
03:27 Hitting 3 Million Downloads
04:11 Connecting with Listeners Beyond Sales
04:41 Podcast Timeline and Launch Dates
05:34 Personal Growth Through Podcasting
07:24 Building Relationships Through the Show
09:33 Facing Cognitive Dissonance as a Podcaster
10:59 The Challenges of Solo Podcasting
11:48 Rebranding and New Directions
13:17 Lessons Learned from Previous Podcasts
15:22 Storytelling as a Key Podcast Skill
18:16 Choosing and Preparing Great Guests
21:30 Navigating Partnership Changes
24:09 The Deep Process of Rebranding
26:44 Behind-the-Scenes Sneak Peeks
27:54 Why Start Fresh and Evolve
30:17 How Long Rebranding Takes
34:09 Personalized Branding and Iconography
36:49 Avoiding the Bottleneck Trap
39:16 Accountability and Moving Forward
41:10 Launch Dates for Jennifer’s New Podcast
42:42 Solo vs. Interview Podcasting
46:27 Naming the Next Podcast
48:31 Selling Your Show to Listeners
50:55 Wrapping Up and Connections