Taz Bareham: How Aussie Marketers are using AI

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My 2 Cents Marketing Podcast

My2cents.com.au

5 episodes

5 days ago

My 2 Cents is a community of Aussie marketers sharing data and insights. Marketers invest 5 minutes a month to answer 3 simple questions. The community chooses what questions we ask each month, and for every survey, they get to decide whether their results are anonymous or attributed. Hosted by Fractional CMO's Chris Jowsey from Nugget Digital and Denise Rainey from Rainey Day Digital, the My2cents podcast series aims to interview regular industry experts to summarise, share & debate insights.

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Taz Bareham: How Aussie Marketers are using AI

My 2 Cents Marketing Podcast

27 minutes 49 seconds

4 months ago

Taz Bareham: How Aussie Marketers are using AI

In this episode, our guest is Taz Bareham, former fractional and now full-time CMO. We’re diving into how marketers are using AI, their favourite tools & use cases.

Whilst we’ve surveyed top Aussie marketers for their insights into the topic, Taz brings a unique perspective, having spent over 20 years solving most business and marketing problems across SaaS, Tech & beyond. We cover how to approach the fast-changing AI landscape effectively and provide practical use cases to help you stay ahead.

We hope you enjoy the show.

Join our free marketing community: ⁠my2cents.com.au

Links/Sources mentioned:

Nicole Leffer [LinkedIn] - AI advisor to CMOs
Course from Nicole Leffer: Foundations of generative AI for b2b marketing
AI in Marketing folks to follow on:

LinkedIn - Megan Bowen | William Choi | Andrew Bolis | Paul Roetzer | Dave Birss
Youtube - AIExplained | CodeWithChris | The AI Show Podcast [Marketing AI Institute] | Matt Wolfe | MattVidPro | Marketing Against the Grain [Hubspot]
Newsletters: Ben’s Bites | The Neuron | Christopher S. Penn | the rundown ai

Connect with Taz Bareham:

Linkedin: Taz Bareham
Website: CMO at Fairsupply

Connect with your hosts:

Linkedin: Chris Jowsey | Fractional CMO at NuggetDigital
Linkedin: Denise Rainey | Fractional CMO at Rainey Day Digital

Connect with My 2 Cents:

Website: https://my2cents.com.au/
Linkedin: my2cents
Youtube: @my2cents_Australia
Apple Podcasts: My2Cents Marketing Podcast

Spotify Podcasts: My2Cents Marketing Podcast