What Does Marketing Really Mean?

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Music Forward: Industry Sessions

Music Forward

63 episodes

3 days ago

Music Forward inspires ambition and creates momentum to redefine what’s possible for the young people and the industry we serve. We set the stage for success by providing panels, workshops, and showcases to inspire the next generation of music industry leaders, innovators, and artists.

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What Does Marketing Really Mean? | Industry Sessions

Music Forward: Industry Sessions

44 minutes 54 seconds

1 year ago

What Does Marketing Really Mean? | Industry Sessions

In the music business, "marketing" is probably one of the hottest buzzwords. What do marketers even do and how does it apply to the many faces of music business careers?

Speakers: Dani Chavez - Artist Manager and CMO, FM Group at YMU Joanna Noyes - SVP, Global Marketing & Brand Strategy, The Orchard Dre Slater - Founder (Emperium Entertainment), Head of Artist Discovery (The Digilogue) Rhea Ghosh - Chief Marketing Officer, Cosynd

Originally aired: August 2, 2023 @ All Access Fest: Virtual