In this episode of Munira’s Musings, Jessica Lowery takes us on her journey from lecturer to entrepreneur, where a simple act of caring for her family blossomed into The POWER of Elderberries®, a nationally trusted wellness brand.
What started as a homemade remedy for her daughter became a thriving business rooted in health, inspiration, and action.
Key Takeaways:
- Find your “Why” – Jessica’s business began with her personal need to protect her family’s health. That deep “why” carried her through challenges and gave her brand authenticity.
- Start with What You Have – She didn’t wait for perfect conditions; she began by sharing her elderberry formula on social media, letting demand grow organically.
- Compliance Builds Credibility – By prioritizing FDA regulations and sourcing high-quality ingredients, Jessica ensured her product stood out as both safe and effective.
Business Reflections
- Every great business story starts with a spark of purpose. Jessica’s “why” wasn’t profit—it was protection, love, and health. From there, she turned personal necessity into opportunity, reminding us that the seeds of a business often grow from lived experience.
- For anyone considering a venture, her story teaches us this: begin with a problem you’re passionate about solving, take the first small step with what you already have, and let authenticity guide your growth.
- Enjoy 15% off your first order of The POWER of Elderberries® a premium handcrafted elderberry syrup trusted by holistic practitioners nationwide.Simply visit thepowerofelderberries.com and use code PODCAST15 at checkout.
