Ever wondered how potential residents really decide where to live? The journey isn't a simple funnel anymore, it's more like a spider web of touchpoints across search engines, review sites, social media, and now AI-powered tools like ChatGPT. In this fascinating conversation with Carolyn Walentisch, Director of Customer Success at SOCi, we explore how multifamily operators can navigate this complex digital landscape without losing countless hours to repetitive marketing tasks. Carolyn breaks...
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Ever wondered how potential residents really decide where to live? The journey isn't a simple funnel anymore, it's more like a spider web of touchpoints across search engines, review sites, social media, and now AI-powered tools like ChatGPT. In this fascinating conversation with Carolyn Walentisch, Director of Customer Success at SOCi, we explore how multifamily operators can navigate this complex digital landscape without losing countless hours to repetitive marketing tasks. Carolyn breaks...
Empathy & Innovation: The Dual Engines of Multifamily Success with Jennifer Carter
Multifamily Women® Podcast
28 minutes
2 years ago
Empathy & Innovation: The Dual Engines of Multifamily Success with Jennifer Carter
In today’s episode of the Multifamily Women® Podcast, host Carrie Antrim sits down with Jennifer Carter, the Customer Advocacy Manager at HappyCo, to delve into the twin pillars of empathy and innovation that are transforming the multifamily industry. Jennifer’s rich cross-industry background empowers her with unparalleled insights, and today she’s sharing them exclusively with you. Key Takeaways: Learn why your multifamily strategy could be vastly improved by gleaning insights from other in...
Multifamily Women® Podcast
Ever wondered how potential residents really decide where to live? The journey isn't a simple funnel anymore, it's more like a spider web of touchpoints across search engines, review sites, social media, and now AI-powered tools like ChatGPT. In this fascinating conversation with Carolyn Walentisch, Director of Customer Success at SOCi, we explore how multifamily operators can navigate this complex digital landscape without losing countless hours to repetitive marketing tasks. Carolyn breaks...
