In this episode, we sit down with Nick Recker, founder and CEO of Blue Alliance, an $80 million MSP investment group with operations in over 45 states. After starting his first MSP, Path Forward IT, in 2002 serving physician entrepreneurs, Recker went on to build multiple successful healthcare-focused companies before launching Blue Alliance in 2020. His mission—help MSP owners grow without losing their culture, autonomy, or sense of purpose. Get a free 60-minute marketing strategy session an...
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In this episode, we sit down with Nick Recker, founder and CEO of Blue Alliance, an $80 million MSP investment group with operations in over 45 states. After starting his first MSP, Path Forward IT, in 2002 serving physician entrepreneurs, Recker went on to build multiple successful healthcare-focused companies before launching Blue Alliance in 2020. His mission—help MSP owners grow without losing their culture, autonomy, or sense of purpose. Get a free 60-minute marketing strategy session an...
My First Million: Navigating Bad-Fit Clients, Fine-Tuning Your Marketing, And Scaling Your MSP
MSP Success Podcast
40 minutes
3 months ago
My First Million: Navigating Bad-Fit Clients, Fine-Tuning Your Marketing, And Scaling Your MSP
Greg Brainerd, founder of Braintek, discusses the pivotal change that nearly doubled his revenue, the mindset shift that helped him hire his first technician, and how peer groups accelerated his growth. He also offers insights on sales, building a marketing engine from the ground up, and preparing for a profitable exit. Get a free 60-minute marketing strategy session and discover proven IT marketing strategies that deliver results. We’ll walk you through a tested roadmap and actionable strate...
MSP Success Podcast
In this episode, we sit down with Nick Recker, founder and CEO of Blue Alliance, an $80 million MSP investment group with operations in over 45 states. After starting his first MSP, Path Forward IT, in 2002 serving physician entrepreneurs, Recker went on to build multiple successful healthcare-focused companies before launching Blue Alliance in 2020. His mission—help MSP owners grow without losing their culture, autonomy, or sense of purpose. Get a free 60-minute marketing strategy session an...
