The challenges and opportunities facing Managed Service Providers (MSPs) in 2025 are ever-changing, and the twists and turns keep any MSP on their toes. As I sat down with Brian Rodgers of Aeko Tech, we discussed several topics and found ourselves hitting on a recurring trend: the ever-evolving role of AI in business operations. Here are the four areas we covered: Client Education - If they don't understand the why, they tend not to comply. Entrepreneurial Resistance - You have heard it before, "I got this." Compliance misunderstandings - Attempting to check a box when asked to have a risk mitigation strategy, and last... Customization over productization - which translates to compliance solutions, must be tailored: one-size-fits-all packages often fall short.