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Ms. InterPReted
Fletcher Marketing + PR
83 episodes
4 months ago
Public Relations stands as one of the most misunderstood, misinterpreted areas of business and organizational management. With Fletcher Marketing PR Founder and CEO Kelly Fletcher and Senior Strategist Mary Beth West, we’re here to turn around PR’s own bad PRess, cut through the nomenclature, and demystify public relations as the best pathway to create, grow and amplify the roots of positive management, communications, culture and careers -- for success that matters.
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Marketing
Business,
Management
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All content for Ms. InterPReted is the property of Fletcher Marketing + PR and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Public Relations stands as one of the most misunderstood, misinterpreted areas of business and organizational management. With Fletcher Marketing PR Founder and CEO Kelly Fletcher and Senior Strategist Mary Beth West, we’re here to turn around PR’s own bad PRess, cut through the nomenclature, and demystify public relations as the best pathway to create, grow and amplify the roots of positive management, communications, culture and careers -- for success that matters.
Show more...
Marketing
Business,
Management
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Eric Olsen: Navigating PR and Politics in the Era of Mistrust
Ms. InterPReted
33 minutes
2 years ago
Eric Olsen: Navigating PR and Politics in the Era of Mistrust

Eric Olsen has been Senior Advisor and Communication Director for Congressman John Garamendi of California's eighth district in northern California since 2017.


Previously, he managed congressional campaigns and consulted on several presidential campaigns. His work as a senior PR communication staffer on Capitol Hill and for political campaigns has given him unique insight into the relationship between government and public relations. 


He has deployed a broad array of communication tactics throughout his career to communicate the complicated and multifaceted work that takes place in our federal government. He has also worked with major broadcast outlets and media outlets, like 60 Minutes and Meet the Press, and he has managed highly-targeted PR campaigns..


Eric is a graduate of the University of California Davis with the highest honors. In his free time, he works to bring a greater level of awareness and insight into politics and how our government functions.


On this episode of MsInterPReted, CEO Kelly Fletcher and Director of Media Relations Allison Lester talk with Eric about an array of topics pertaining to the world of political communication, including: 

  • The relationship between politics and media 
  • Crafting political messages 
  • How to navigate the mistrust of the media as a PR professional in the world of politics 
  • The value of reputable and trustworthy sources 
  • The relationship between communication professionals of opposing parties 
  • The possible future of AI use in the political communication arena 
  • Crisis management 
  • The myths about the political communications field 


Follow Eric  on:

On LinkedIn: Eric Olsen

On Instagram: @eric_olsen4

On TikTok: @ericolsen44

 

Follow Fletcher Marketing PR:

On Facebook: https://www.facebook.com/Fletchermarketingpr

On Twitter:  @fletcherpr

On Instagram:  https://www.instagram.com/fletcher.pr/

Follow Kelly on Twitter: @KDFletcher


 

Ms. InterPReted
Public Relations stands as one of the most misunderstood, misinterpreted areas of business and organizational management. With Fletcher Marketing PR Founder and CEO Kelly Fletcher and Senior Strategist Mary Beth West, we’re here to turn around PR’s own bad PRess, cut through the nomenclature, and demystify public relations as the best pathway to create, grow and amplify the roots of positive management, communications, culture and careers -- for success that matters.