We chat to Charlotte Cheung, a development executive for Red Bull Studios about the difference between Red Bull 'the brand' and Red Bull 'the studio', what her average Tuesday looks like, balancing the need to uphold a brand's values with journalistic integrity of documentaries, her project selection process and the current unscripted landscape. About the Guest: With over a decade’s experience in the film industry, Charlotte is currently a Development Executive with Red Bull Studios, th...
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We chat to Charlotte Cheung, a development executive for Red Bull Studios about the difference between Red Bull 'the brand' and Red Bull 'the studio', what her average Tuesday looks like, balancing the need to uphold a brand's values with journalistic integrity of documentaries, her project selection process and the current unscripted landscape. About the Guest: With over a decade’s experience in the film industry, Charlotte is currently a Development Executive with Red Bull Studios, th...
Branded Content and the Changing Landscape of Film Distribution with BRIAN NEWMAN
Movies Inc: The Business of Film
54 minutes
5 months ago
Branded Content and the Changing Landscape of Film Distribution with BRIAN NEWMAN
We chat to Brian Newman, founder of Sub-Genre, about the relevance of film festivals in the current market, the rise of branded content and the importance of values alignment between brand, filmmaker, and the film being made, and why every filmmaker needs to budget for self distribution. About the Guest: Brian Newman, founder of Sub-Genre, consults on film and media content strategy, distribution and marketing for some of the top brands in the world. His company guides companies through...
Movies Inc: The Business of Film
We chat to Charlotte Cheung, a development executive for Red Bull Studios about the difference between Red Bull 'the brand' and Red Bull 'the studio', what her average Tuesday looks like, balancing the need to uphold a brand's values with journalistic integrity of documentaries, her project selection process and the current unscripted landscape. About the Guest: With over a decade’s experience in the film industry, Charlotte is currently a Development Executive with Red Bull Studios, th...
