“lose 6 pounds in 6 days” or whatever they say on the billboards. THAT is my biggest bug bare.

we are surrounded by health marketing promising you to go from zero to hero and we buy that EVERY SINGLE TIME.

who doesn’t want to be a hero in no time at all?! who doesn’t want a new body by summer?! they know this. so they promise it.

we’ve all fallen for it (I know I have). I’ve wished there was a pill - for sure. I’ve subscribed to the “plan”, drunk the shakes and nothing has happened. Did I blame the company? Nope. Did I blame myself? Yup. Did it help me get closer to my goals? NO (in actual fact, further away).

but I want to flip the question. if we’re wanting to be around for a long time, and have a REALLY good time doing it, what’s the fun in failing?

what does the opposite of zero to hero look like to your health?